Move from tracking to driving revenue

Spend a lot of time chasing down numbers and trying to get them to make sense? Our Campaign Reporting and Analytics module handles all the complex revenue attribution and funnel analysis so you don’t have to. Go into your next meeting with your CEO knowing which campaigns are driving revenue and making the biggest impact on your pipeline.

	Know Which Campaigns Drive Revenue Get the real truth by making sure the right campaign is credited on each opportunity every time with: Accurate pipeline and revenue attribution Analysis on first touch, last touch, and tipping point campaign credit Weighted Campaign Influence
	Understand Every Stage of Your Funnel Know which campaigns impact people at every stage – without hiring a full time data geek to crunch through your numbers, with: Funnel analysis across leads and contacts by any Campaign or response attribute Net new name tracking by Campaign so you can see what specific programs are building your house list. Historical response reporting – understand the outcome of sales follow up by campaign
	Manage the Complete Campaign Lifecycle Drive campaign success from beginning to end with: Flexible campaign based scoring Campaign based engagement rules including the ability to track SLAs by a specific Campaign or program type Closed-loop sales follow up and tracking